instagram consistency builds your followers

Have you picked your theme?

A lot of Instagrammers make the mistake of having multiple themes

because they want to target a broader audience to get more followers.

What this actually does is confuses new visitors, and makes the page

look like a mess.

Not to worry, just try and pick a handful of colours that are brand

specific, or maybe a certain setting that you like your photos to be

in. If you choose a certain filter for your images, make sure that all of

your images use the same filter, so that your feed and your profile are

congruent from top to bottom.

Some of the best places to get inspiration for great themes is within

ecommerce brands. Regardless of where you get your inspiration from,

make sure that it speaks to you, and more importantly… your audience.

If you market to everybody, you market to nobody…

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