Case Studies
With over 10 years in business, here are just a few of our client stories
Joey Kramer's Rockin' & Roastin'
About:
Joey Kramer is the world-famous drummer for rock bank Aerosmith. He’s also a coffee lover and created his own coffee brand to be sold via e-commerce and coffee shop.
Challenge: Grow brand awareness, grow community, grow overall sales.
Approach:
We created a digital campaign that involved short videos, social media posts, websites, e-commerce. Each creative element pushed user traffic to a website to collect user’s email, phone number and offered immediate sales options. This also triggered a follow-up campaign where users received weekly follow-up emails, texts and banner advertising reminding user to buy and / or upsell the purchase.
Result: Within 120 days, we grew the online community to over 100,000 new members. Website traffic grew 300% and e-commerce sales tripled.
Testimonial
I really appreciate and trust Joe’s work. He delivered the results he promised and helped make our business thrive.
Highly recommend him!
– Joey Kramer
Thunderbird Spirit Water
About:
A global, premium bottle water brand and two-time winner of the FineWater’s Taste Award for Best Water
Challenge: Grow brand awareness, grow community, grow overall sales.
Approach: We produced a series of short videos and creative content for the brand. Each element had objectives, lengths and formatting for different platforms. Brand awareness, highlighting the offers, testimonials, social media themes, sales.
Result: Within six months, we grew the online community to over 180,000 new members.
Testimonial
We are very happy with Joe and his team’s work. Their videos and messaging represented us very well. We are very happy with the results.
– Thunderbird Spirit Water
RXM Productions
About: Robert Pineda is a legendary concert tour manager who has handled Ray Charles, Sammy Davis, Jr., Ice Capades, Vienna Boys Choir and more.
Challenge: Grow ticket pre-sales and merchandising sales.
Approach: We produced videos and digital campaigns that ran 6 weeks before the live event and promoted both the shows and the show-related merchandise. We shot concert footage and audience video testimonials.
Result: Ticket prices increased immediately. In addition, merchandise sales grew.
We did this campaign with Robert hundreds of times over several years for different musical artists and live events.
“Joe is an artist, a creative and a professional who does incredible work and gets us great results.
Just as important (to me), he is on-time, consistent and responsible. In my world of events and touring, that’s very important and he delivers! We’ve worked together on many projects and over years. I hope we continue to work together!”
– Robert Pineda
John Truby / Truby's Writers Studio
About: John Truby is a best-selling author and world-famous story consultant hired by Hollywood studios and Las Vegas acts to improve their content (movies, TV, theater).
Challenge: Sell more books, grow his on-line brand, his digital community.
Approach: We created a digital campaign that involved short videos, social media posts, websites, e-commerce. Each creative element pushed user traffic to a website to collect user’s email, phone number and offered immediate sales options. This also triggered a follow-up campaign where users received weekly follow-up emails, texts and banner advertising reminding user to buy and / or upsell the purchase.
Result: The online audience grew
Testimonial
“Joe does excellent work and has taught me a great deal about digital media and digital maketing”
– John Truby
LA WineFest
About: Los Angeles’s largest consumer-facing wine event
Challenge: Business development for the festival, by selling more vendors, more wineries, more ticket sales.
Approach:
We produced a videos highlighting sponsors, vendors, attendees, then used this tool as a promotional sales device. We also produces videos highlighting local wine influencers encouraging sales.
Result:
Testimonial
“Joe has worked for me for years in different capacities – video, marketing, sponsorship and business development and special advisor.
I respect his work and his opinion”
Joel M. Fisher
Las Vegas Global Wine & Spirit Awards
About: Las Vegas’s most credible beverage event featuring experts from around the world
Challenge: More brands to enter competition and brings publicity to the judges.
Approach:
We produced a video seriees highlighting sponsors, vendors, attendees, then used this tool as a promotional sales device.
Each creative element pushed user traffic to a website to collect user’s email and offered immediate sales options.
Result:
Testimonial
“Joe’s creativity and professional results helped us not only survive the pandemic, but thrive.”
Las Vegas Global Wine & Spirit Awards
Los Angeles Prostate Cancer 5k
About: University of Southern California’s prestigious charity event to benefit one of the world’s most respected cancer research hospitals.
Challenge: Raise awareness for the event, promote paid submissions and charitable donations.
Approach:
We created a digital campaign that involved short videos, social media posts, websites, e-commerce. Each creative element pushed user traffic to a website to collect user’s email, phone number and offered immediate donation options. This also triggered a follow-up campaign where users received weekly follow-up emails, texts and banner advertising reminding user to donate and / or upsell the donation.
Result:
Testimonial
“We are very proud and very grateful for the work Joe and his team did for our mission, Thank you!”
– LAPC5k