As a company we recognize our good fortune to work with great Non-Profits regularly.  However, before we engage our digital marketing services it’s important to fully vet the organization and make sure their practices are squeaky clean, legitimate and respectful toward their mission.  Once our research has satisfied ourselves, we are able to execute awareness, community engagement, fundraising and more.

An incredible resource that we encourage everyone to visit: www.CharityNavigator.com

Unfortunately crisis and emergencies can knock on your door at anytime. When such a tragedy occurs,, it is important to know how to deal with the situation and to know if the charitable donation you made is helping the people in need. So, before you respond to such organizations, double-check to see if you are protecting yourself and your donation.

React with the Right Intentions

Anything you give to needy is your heart-filled gratitude,especially in the wake of the disaster. So, take a few minutes before ensuring that the organization you will be going to support is trustworthy and has a good response effort. You can check about them online, where you can find reviews of their team, work, and results.

Consider Your Resources

It is always easy to see the video footage or pictures from the devastated areas and give clothing and food to people in need. But the most effective and useful gift in such a situation is cash. A money donation helps the charities to purchase supplies for the ever-changing needs of the affected people.

Look for a Long-term Solution

Rather than short-term, it is important to address the important and immediate needs of affected people. These could be in terms of shelter, medical relief, food, clothing and medical relief. Always give to established Charities

Always give to established Charities

At the times of crisis, you could see many charities asking for donations. Remember, all charities are not trustworthy. Look for a charity that has a proven track record. Make sure the charity you want to donate is 501(c) (3) registered.   It does take extra time and energy, but I promise it’s worth it rather than giving your hard-earned money to an illegitimate organization

Verifying Crowdfunding Campaigns

Unfortunately as we’ve all seen on the news this year,crowd-funding sometimes is a scam.  So please be careful and pay extra attention. This is one of the most important ways you need to consider when looking to give in time in a crisis. If you know anyone who has created an online fundraiser or the crowdfunding campaign, you are more likely to know where your donated money is going and if you can trust your relationship.

Finally….

Donating for charity is one of the best things you can do for the sake of humanity. But, on the other hand, it is important to see if the charity to which you are giving funds is actually genuine and ready and sincerely equipped to provide help and support..

If you represent a Non-Profit Organization looking for more awareness, more community engagement, more fundraising ability, please reach out to us at United Digital & Associates – Joe@UD-a.com; (323) 274-7729

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